Imagine you invited friends over to your house. When they knock on the door, you open it and let them in… without saying a word. They look at you expectantly,
Mo’ Email, Mo’ Money: 6 reasons to supercharge your email strategy
Apparently… email is dead. The naysayers say nobody wants to receive marketing emails anymore. That everybody’s too busy checking their Facebook, Instagram, WhatsApp, Twitter, *insert social media platform here*. It’s
Want to host a successful workshop? Here are 7 things you need to do (that you never even thought of)
If you’re a business owner thinking about hosting your own workshop, I don’t need to give you any content tips. You’re an expert – you know exactly what you’re doing
5 Lessons from My Digital Course Launch That’ll Save You Money, Time and Tears
I just launched my first ever digital course. The launch itself was an experience to say the least. I loved putting it together and writing all the copy for it
“Eman’s course is absolutely worth every penny” – Lisa Clennell, Marketing Consultant
This is a transcript of the video call I had with Lisa Clennell. You can watch the video here. Note: The doors to my course are now OPEN and close at
A Year of InkHouse: The Highlights
It’s 2017. I’m sat in Costa with a friend who runs an editing company. “I’d love to start my own copywriting business,” I admit. “But I can’t imagine having clients
“I think I want to work with you. What happens now?”
You’ve been thinking about working with a copywriter for a while now, so you did a bit of research and found your way to me. Maybe you know me through
6 Months, 6 Lessons and a Note from Kanye
It’s been 6 months since I decided to quit my full-time job and start my own copywriting business: InkHouse. It’s been challenging, exhausting, frustrating, and scary at times. But it’s
How Much Does a Copywriter Charge?
You’re interested in hiring a copywriter, but you’ve got no idea how much they charge. If you’re an avoider like me, you’ll just avoid the issue and get on with
The Real Cost of Hiring a Cheap Copywriter
I know a thing or two about cheap copywriters. Because…I used to be one. I know there are at least three types of cheap copywriters, and even though you think
