Imagine you invited friends over to your house. When they knock on the door, you open it and let them in… without saying a word. They look at you expectantly,
The Benefits of Email Marketing
Apparently… email is dead. The naysayers say nobody wants to receive marketing emails anymore. That everybody’s too busy checking their Facebook, Instagram, WhatsApp, Twitter, *insert social media platform here*. It’s
Want to host a successful workshop? Here are 7 things you need to do (that you never even thought of)
If you’re a business owner thinking about hosting your own workshop, I don’t need to give you any content tips. You’re an expert – you know exactly what you’re doing
5 Lessons from My Digital Course Launch That’ll Save You Money, Time and Tears
I just launched my first ever digital course. The launch itself was an experience to say the least. I loved putting it together and writing all the copy for it
“Eman’s course is absolutely worth every penny” – Lisa Clennell, Marketing Consultant
This is a transcript of the video call I had with Lisa Clennell. You can watch the video here. Note: The doors to my course are now OPEN and close at
A Year of InkHouse: The Highlights
It’s 2017. I’m sat in Costa with a friend who runs an editing company. “I’d love to start my own copywriting business,” I admit. “But I can’t imagine having clients
“I think I want to work with you. What happens now?”
You’ve been thinking about working with a copywriter for a while now, so you did a bit of research and found your way to me. Maybe you know me through
6 Months, 6 Lessons and a Note from Kanye
It’s been 6 months since I decided to quit my full-time job and start my own copywriting business: InkHouse. It’s been challenging, exhausting, frustrating, and scary at times. But it’s
How Much Does a Copywriter Charge?
(Psssst… are you a copywriter? Skip the blog and book a Borrow My Brain session HERE. I’ll help you create a profitable pricing strategy so you can start making the
The Real Cost of Hiring a Cheap Copywriter
I know a thing or two about cheap copywriters. Because…I used to be one. I know there are at least three types of cheap copywriters, and even though you think
