Imagine you invited friends over to your house. When they knock on the door, you open it and let them in… without saying a word. They look at you expectantly,
The Benefits of Email Marketing
Apparently… email is dead. The naysayers say nobody wants to receive marketing emails anymore. That everybody’s too busy checking their Facebook, Instagram, WhatsApp, Twitter, *insert social media platform here*. It’s
Want to host a successful workshop? Here are 7 things you need to do (that you never even thought of)
If you’re a business owner thinking about hosting your own workshop, I don’t need to give you any content tips. You’re an expert – you know exactly what you’re doing
5 Lessons from My Digital Course Launch That’ll Save You Money, Time and Tears
I just launched my first ever digital course. The launch itself was an experience to say the least. I loved putting it together and writing all the copy for it
“Eman’s course is absolutely worth every penny” – Lisa Clennell, Marketing Consultant
This is a transcript of the video call I had with Lisa Clennell. You can watch the video here. Note: The doors to my course are now OPEN and close at
How Much Does a Copywriter Charge?
(Psssst… are you a copywriter? Skip the blog and book a Borrow My Brain session HERE. I’ll help you create a profitable pricing strategy so you can start making the
11 (Interesting) Things You Don’t Need to Know About Me
My Story The first time I was asked to write for a ‘real’ publication as a ‘real’ writer, I was sat on a veranda in Milan with a Golden Retriever
If this is you, you need to hire a copywriter – right now!
1. You need more time This writing malarkey is way harder than you thought. It takes hours to write a web page or a blog post, and it isn’t even
This is how to be a better proofreader in 3 easy steps
We’ve all been there. Your shiny, new publication has come in from the printers. You worked so hard on the copy – writing and rewriting for weeks on end. You’re
21 words that’ll send your emails straight to spam
Only people who don’t write marketing emails would ever think it’s an easy job. It can take two or three hours to write a good one – and most of
