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 The Email Rules
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About to launch?

Skip the sleepless nights and get a done-for-you email sequence so you can have your best launch ever

After months of planning, it’s finally go-time

After months of planning, it’s finally go-time The only thing left to do is create an email launch sequence that turns your subscribers into loyal Superfans who hit your BUY button without hesitation.

You know these emails are the difference between you throwing a pizza party on cart close day…

… and you throwing your laptop against the closest wall ‘coz the Stripe balance you’ve been refreshing for 7 days seems to be missing a good few zeros.

You need a fly-off-the-shelf email launch sequence and you need it fast

In your search for a conversion-focused copywriter who can write emails that win the hearts, minds and credit card details of subscribers, my results caught your attention:

  • $35,000 launch in 7 days for a client whose email list had under 2000 subscribers
  • 40+% open rates (I’ve hit 82% without breaking a sweat)
  • 7% and 6% conversion rates for two long-form sales pages (the average is 1-3%)
  • 66% conversion rate for a webinar opt in page
  • Actual replies from engaged and excited subscribers
  • Doubled the number of sign ups for one client’s signature programme

When you order an email launch sequence you’ll get…

Custom Emails

5-7 sales emails (hold the sleaze) that connect with your audience and make them feel seen – instead of feeling like they’re being pitched to.

Every email comes with subject lines, preview lines, calls to action, instructions for tagging, and instructions on how and when to send each email so all you have to do is plug them in and press send.

Dreamy Open Rates

My emails have a 30-40% open rate (almost double the 21% average), but I’ve also hit 82% without breaking a sweat.

Instant Sales

My emails make money in the first few minutes of a launch. For one client, they sold 42 spots in the first 24 hours.

PLUS

Voice of Customer Interviews and/or a Survey

I’ll conduct 5-7 interviews and/or a survey of your ideal audience so we can get to the heart of your X Factor, nail your messaging, and come up with a winning strategy that convinces your ideal customers to buy.

Voice of Customer & Messaging Insights Report

This detailed report – based on my interview or survey findings – will tell you exactly what your audience says about you (and your competitors) when you’re not in the room. You can use this data to write your own high-converting copy long after working with me.

Email Storyboard and Flowchart

Before I start copywriting, you’ll get an email storyboard and flowchart that details the strategy of the sequence and the content of each email. That way, you can approve the strategy before we go full steam ahead and you can feel 100% confident about your upcoming emails.

Wait - there’s more!

When you hire me, you’re protected by…

The Copywriter-Who-Gives-a-Damn-Guarantee

All my (non-VIP Day) projects* come with a guarantee, simply because I give a damn about you, your business and your success.

This guarantee means when our project is over, it’s not really over.

Once you’ve hit send on your email sequence, I’ll go back into your email service provider, analyse the stats, and work on optimising your emails to improve their performance wherever necessary.

And because I give a damn, you’ll also get…

  • Regular project updates from me so you never have to wonder if I’m holed up writing or island-hopping on a trip you paid for
  • Copy that’s delivered on time (… because whatever happened to good ol’ punctuality?)
  • A client gift when we first start working together. I appreciate my clients, and I want you to know that
  • A strategist and copywriter who believes in what you do. Truth is… I only say yes to around 20% of people that apply to work with me. And that’s because I need to believe in the people and projects I make money for.
*Excludes VIP Days and email audits

You’re at a game-changing crossroads. So what will you do?

I WANT MY BEST LAUNCH EVER

If you’re hoping, praying (or maybe cursing) for a faster turnaround, I’ve got great news!

I reserve a few days each month for my VIP copywriting service: The VIP Day. When you book a VIP Day, you fly straight to the front of my 6-week waitlist and get your copy delivered in just 5 working days.

Tell me more

Or maybe you want more than just launch emails?

Maybe you want a sales page, webinar emails and a landing page too so you can launch with confidence and without stress?

When you choose the Done-For-You Launch, I’ll plan and write your entire launch. That includes:

  • A high-converting sales page that turns lurkers into sign-me-uppers. (Note: the average conversion rate is 1-2% but my sales pages have achieved 6% and 7% conversion rates more than once)
  • An email sales sequence that launches your offer and takes your subscribers on a journey from “I’m kinda interested” to “Where do I pay??”
  • A webinar opt in or landing page that drives conversions and convinces visitors to commit to signing up for your webinar
  • A webinar invite sequence that persuade your list to sign up to your webinar, so you can launch to a bigger, more engaged audience that’s more likely to buy your main offer
  • A webinar show-up sequence that boosts your webinar attendance rate by getting signs up excited about your unmissable webinar content
YESSS! I WANT A DONE-FOR-YOU LAUNCH

“When Eman presented the emails I thought, ‘Ah yes. That’s what I needed. Now it’s done. And it’s perfect.’”

—Belinda Weaver, Course Creator & Membership Maker

Estela-Rodriguez-Jebril Smiling

“Eman’s copy gave me a 66% conversion rate and doubled my course sales”

Here’s what happened when coach and course creator Estela Rodriguez-Jebril hired me to write her launch emails, course sales page, and opt in page.

GET THE CASE STUDY

Want launch emails that convert?

YES! I WANT MY BEST LAUNCH EVER